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MKT271: Principles of Marketing3 Credits

An analysis of the marketing process and environment with regard to the product, pricing, distribution, and communication in order to satisfy buyer needs. Prerequisites: None.

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Location
Term
TermClass#LocationDatesDaysTimesInstructorAvailability
Spring 201817629SMC MAIN - ONLINE - Internet01/16/2018
05/11/2018
  
 
CojanuClass Started

Notes

Special Fee Payable at Time of Registration.
Class 17629 costs include Business Class Fee: $5

1 Book

Marketing: Real People, Real Choices (w/out Access
8th Edition
ISBN: 9780132948937
Author: Solomon
Estimated Price (New): $264.00
Used Retail Price is $198.00; Title is a rental title
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